Beau de Jour Eau de Parfum in the Signature line combines lavender and lavandin with African rosemary, geranium, oakmoss and patchouli. It's a polished barbershop fougère: lavender and herbs over a dark, mossy base. The older Private Blend release is a separate version.
What Wearers Say
Some wearers enjoy its clean, creamy lavender and barbershop character.
One owner particularly enjoys the Signature version’s forceful lavender-and-herb opening.
One owner finds the Signature version’s patchouli drydown too heavy and unpleasant.
Another wearer likes the scent but finds it less interesting than other aromatic fragrances.
Great for
Worth sampling if lavender, herbs and a mossy patchouli base appeal to you.
Not for
Try it first if strong lavender or a substantial patchouli drydown puts you off.
How It Compares
vs. Armaf Ventana
Tom Ford's Beau de Jour is a classic fougère of lavender, rosemary, geranium and oakmoss. Armaf's Ventana is citrus and red fruits over lavender, vetiver and amber woods.
Read the full comparison →